Renault Group's Strategic Leap into Web3 and Metaverse

• Provided comprehensive Web3, Blockchain and Metaverse strategic guidance for Renault Group and its brands, including Alpine, Dacia, Renault and Mobilize
• Conducted executive acculturation and training, strategizing a 3-year innovation roadmap for global impact
• Developed new Web3 engagement programs for exclusive experiences

Key achievements:

• Training and ideation of 80+ employees on Web3 & Metaverse, executive workshops and visionary talk done for the Comex and CEO of Renault Group, Luca de Meo
• Establishing a new vision of the future of automotive powered by Web3 & Metaverse with key use cases: industrial Metaverse, Digital vehicle passport, loyalty program, gamified engagement program, move to earn based on green token…

#StrategicInnovation #Web3 #IndustrialMetaverse

Web3 & Metaverse Training for Credit Suisse

• Customized training sessions to demystify Web3 and Metaverse concepts for various Credit Suisse departments, enhancing digital literacy across the organization
• Aimed to empower teams with the knowledge to explore and innovate within the realms of Web3 and the Metaverse
• Acculturation & Ideation with a panel of real estate professionals

Key Achievements:

• Marked improvement in digital fluency post-training, with departments actively engaging in Web3 and Metaverse projects
• Positioned Credit Suisse at the forefront of digital finance innovation, ready to leverage emerging technologies
• Train and acculturate clients to this new class of assets

#Training #Tokenization #Metaverse

Ballon d'Or Ceremony Transformed by Web3

• Partnered with France Football to harness Web3 for the iconic Ballon d'Or ceremony, aiming to innovate fan engagement and open new revenue streams
• Utilized NFTs to revolutionize the ceremony, elevating the brand and forging deeper connections with global audiences worldwide
• Strategic partnerships with industry leaders like Ledger and Sorare, and artist Léo Caillard, to enrich the fan experience

Key Achievements:

• World's first Digital Twin of an international trophy
• Successfully grew the community to over 7000 Discord members
• Garnered extensive media coverage with 240+ articles in the international press

#FanEngagement #Collab #DigitalTwin #NFT

Launching a Play-to-Earn Web3 Gaming Experience

• Spearheading the global launch of La Française des Jeux's inaugural Web3 game, setting a new standard in community-driven gaming
• Comprehensive brand and marketing creation: Storytelling, artistic direction, voice, and digital presence across Web2 and Web3 platforms
• Executed a multifaceted marketing and communication strategy, including social media, Discord, influencer partnerships, PR, and events, over 10+ months

Key Achievements:

• Orchestrated a complex project involving 6+ stakeholders over 10 months
• Successfully launched 31,801 NFTs
• Managed a substantial marketing and communication budget of 200k+
• Cultivated a dedicated community of over 20k Ultimate Gamers from the ground up

#PlaytoEarn #Gaming #NFT

Becoming an Innovation Lab for Sport 3.0

• Pioneering the French sports Metaverse with RCT, embracing Web3 & Metaverse tech for fan engagement
• A comprehensive fan engagement suite: Gaming, Digital Collectibles, Immersive Experiences, Discord
• Launching France's first sports Metaverse, a landmark in fan interaction

Key Achievements:

• Over 4500 digital collectibles secured by fans
• Community growth to +1400 Discord members

#FanEngagement #Gaming #Immersive

Web3 & Metaverse strategic positioning and operational rollout

• Provided comprehensive Web3, Blockchain and Metaverse strategic guidance for Yves Saint Laurent Beauté
• Development of a cutting-edge Web3 360° positioning along with an exhaustive business plan (business models, roadmaps, storytelling, key streams..)
• Creation of the global marketing and communication strategies

Key Achievements:

• Worldwide press coverage : +70 press articles
• 1 NFT Drop Black Opium sold out
• Positioned YSL Beauté brands and teams as innovation trailblazers, at the forefront of digital progress in the luxury/retail industry, ready to leverage emerging technologies for brand equity and growth purposes

#Web3 #Strategy #Retail

Support for the implementation of two gaming Web3 services

• Organize a call for tenders and select the most appropriate partners to enhance the value of TOP14 and Pro D2 licenses with two Web3 cutting-edge projects
• Support the league in the contractualization phase
• Projet management - ongoing support - content management

Key Achievements:

• Helped close the sale of the license leading to new revenues
• Selection of two relevant applications : Oval3 and Legendary Plays
• Projected the league’s vision for a relevant fan experience

#Rugby #League #Web3

Blockchain & Web3 : State of the Art and opportunities for VINCI

• Conduct a state-of-the-art analysis of blockchain technologies and Web3 use cases
• Catalog initiatives related to these technologies within VINCI and its competitors
• Identify long-term trends to pursue and potential application cases for the group

Key Achievements:

• Delivered a +100 pages state-of-the-art study
• More than 100 high potential trends targeted
• Identification of multiple Web3, Blockchain and Metaverse use cases, their potential impact / challenges and definition of the associated action plan

#Web3 #Study #Blockchain

Certify educational diplomas using blockchain and Web3

• Creation and scoping of the NFT Collection
• Technical development (smart contract)
• Build and rollout of the communication strategy

Key Achievements:

• Offered an enriched practical and educational experience for the students
• Positioned Paris Dauphine University as innovation leaders
• Strengthened the reputation, attractivity and brand image of the school

#Education #Web3 #Blockchain

Innovation & Web3 strategic watch, seminar and training

• Carried out a market strategic watch on the automotive sector
• Conducted a Web3 executive acculturation and team training
• Involved Valeo’s teams to imagine and identify the best business cases for the brand

Key Achievements:

• Offered an enriched collective thinking experience for Valeo’s teams
• Marked improvements in post-training Web3 digital fluency
• Identification and prioritization of multiple Web3 & Metaverse business cases

#Web3 #Automotive #Training

Define the next strategic vision of V.Hive, the world's first blockchain-based support-to-earn mobile app in esports

• Build the program strategy over the next 4 years
• Contribute in building a cultural product within the gaming industry and create value for Team Vitality's strong fanbase, the club and its partners
• Integrate V.Hive engagement program into the global Web3 strategy

Key Achievements :

• Major increase in Twitter (X) fan engagement since launch
• Thousands of real-life rewards distributed
• Identification of technical partners for the implementation of the action plan

#Web3 #eSports #Gaming

Launching a Web3 & Metaverse Academy for insurance companies

• Launched 3 webinars addressing Web3 challenges for insurance companies, innovative use cases for 2024, and strategic planning for the new Web revolution
• Displayed 6 thematic seasons covering Web3 discovery, use case deployment, AI exploration, advanced AI applications, Metaverse immersion, and corporate Metaverse strategy
• Provided expert guidance and developed educational content to help businesses navigate in the new web

Key Achievements:

• ROAM Academy won the “Augmented Experience - Immersive Training” prize at the Cas d’OR du digital 2024 awards
• Identification of multiple Web3 and Metaverse use cases for insurance companies
• Positioned ROAM as innovation leaders in the insurance sector

#Web3 #Insurance #Innovation

Sport 3.0 Global Report : the one-stop-shop for innovative sport professionals

• Co-writing of a Sport 3.0 report, with SPORSORA, studying emerging Web3, Immersive, Gaming and AI technologies, and their impacts on the sports industry of today and tomorrow
• Benchmark of case studies showing how industry leaders are using these technologies to reinvent fan engagement and create new business models
• Conduct detailed fan surveys (+1000 sport fans interviewed) and discussions with sport business professionals to identify future trends, expectations and opportunities
• Production of eye-catching documents : heatmaps, mappings, step-by-step guide, benchmarks, reviews, analysis for a better understanding

#Web3 #Sport #Report

Mobilize' first steps in Web3 & Metaverse

• Identified over 40 Web3 and Metaverse automobile use cases
• Selected key use cases and ideated a Metaverse use case on Roblox
• Formalized Mobilize’s Web3 and Metaverse strategy, roadmap, and business plan with revenue forecast

Key Achievements :

• Developed a strategic framework that guides Mobilize’s Web3 and Metaverse initiatives
• Created a comprehensive three-year activation roadmap to implement identified use cases
• Formulated a detailed business plan with investment needs and projected direct and indirect revenues

#Metaverse #Innovation #Automotive

Empowering Alpine's Digital Strategy with Web3

• Audited 2021-2022 activations and recommended key technology providers through a comprehensive RFI
• Redefined strategy, specified user journeys, and developed an internal marketplace
• Rollout the Web3 media amplification and PR strategy

Key Achievements:

• Provided a strategic roadmap for short, medium, and long-term goals
• Specified two detailed projects and identified ten key actors
• Recommended two technology providers and secured two sponsors

#Web3 #Blockchain #DigitalTransformation

Emerging Technologies Inspiration and Ideation Conference for Kering

• Presentation of Web3 & AI opportunities, key insights, and best use cases for the luxury industry
• Discussions and projections around potential use cases for the group's houses: GUCCI, Pomellato, Balenciaga, Alexander McQueen, Bottega Veneta, Yves Saint Laurent, Boucheron
• Brainstorming workshop to design a new vision of customer engagement for the Kering Group
• Training and upskilling of Kering employees on digital innovation topics

#Web3 #Retail #Engagement

Reinvent loyalty with a new Web3 program

• Orange teams /COMEX acculturation and training
• Writing a LitePaper “Loyalty 3.0” including market insights, Web3 benefits, contributions of this new technologies in the context of Orange
• Proof of Concept identification and scoping : objectives, features, UX journey, tech provider, planning, project organisation, cost assessment

#Web3 #Engagement #Loyalty